| Sr.
No. |
Course Content |
| 1. |
International marketing management |
| 2. |
Framework of foreign trade policy |
| 3. |
International trading system |
| 4. |
India and world trade |
| 5. |
E-commerce function |
| 6. |
Marketing cycle, domestic and export marketing |
| 7. |
International business background |
| 8. |
Understanding of product-market matrix |
| 9. |
Trade information and services |
| 10. |
Trade contacts and locating buyers |
| 11. |
Logistic of export-import marketing |
| 12. |
Foreign exchange and quality management |
| 13. |
Exchange risk management |
| 14. |
Foreign trade related environmental issues |
| 15. |
Negotiation skills |